Thursday, February 21, 2008

Is Self Serve Dog Washing Recession Proof?

Let us start by saying this: most data and research we have read indicates that the pet industry as a whole won't suffer much if the U.S. economy continues to lag. Don't get us wrong, when speaking with pet store owners, groomers and the like, a lot have seen a drop in sales over the past 24 months. But overall, the pet industry market is strong. We think most pet owners will cut back on other personal luxury items before they cut back on their pet spending. But we think pet owners will become a bit more selective with their product purchasing and will look at all grooming/dog washing options available in their town.

Here is why we think self serve dog washing services are recession proof:
- It saves money! - Self serve costs fractions less than paying for someone else to bathe your pooch weekly
- Convenience - Self serve give folks the flexibility of convenience - we do it when we have the time to do it
- Cleaner dogs - Self serve provides option to clean the dog every week - it does not replace traditional grooming services which are typically done once per month(s)
- Demand is out there - Self serve is in greater demand because of how active dogs are these days - i.e. dog parks, dog beaches... a dog owner needs to wash their four-legged friend after visits to the public places because fleas/tick and diseases are real threats - we want our dogs to be active - but we need an quick, easy and affordable way to wash and dry them
- Efficiency - Self serve is quick and simple - only takes a few minutes versus 30-45 minutes at home including the clean-up process ... time is money... get it done. Us Americans are always on the run and never have time for this dirty chore until now
- Fun for the entire family! - Self serve has now become a fun family event - bring the kids, enjoy the chore

Pet owners are embracing self serve dog washing. With or without a recession, self serve dog washing will always be in great demand in our opinion.

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